Blog / UX/UI

A New Way Of Comparing Your Route Options

  “People don’t take trips, trips take people.” – John Steinbeck One of the main UX challenges we have at Rome2rio is explaining the concept of multi-modal, door-to-door search and route- planning to new visitors. Many independent travellers are familiar with…

Introducing Transit Colours and Names On Rome2rio And Why It Matters

“Colour does not add a pleasant quality to design – it reinforces it.” – Pierre Bonnard The team at Rome2rio have spent the past seven years building a product that helps you when travelling large distances; from Rome to Rio…

Revamping Our Flight Booking User Experience

How we used experimentation principles to revamp the flight booking process on Rome2rio.

A Unified Booking Experience

After months of development and experimentation, we’re proud to release a new and improved user experience for searching for train, bus and flight bookings on Rome2rio. We’re calling it Unified Bookings. It’s a part of our goal to make the…

From Responsive Design To Mobile Website

Like most travel sites today, providing a great mobile experience to users is increasingly important. Just two years ago, mobile devices represented just 13% of visits to Rome2rio.com. Today they represent 33% of visits, with desktop representing 54% and tablet representing…